Maximum efficiency, limitless possibilities — the capabilities of Caymland M4 at a glance
The platform offers a broad range of capabilities, from individual customer communication through intelligent workflows to smart data management and performance tracking.
Contacts (CRM, B2C & B2B)
Every customer, prospect and company in one profile. With the complete history across every channel, clean data and audiences that keep themselves current.
Segmentation & automation
Audiences that keep themselves current, and processes that do exactly what you defined once, around the clock.
Customer journey & communication
The entire customer journey steered from one system, from the first touch to winning someone back, digital and in print.
Dashboards & reporting
Custom dashboards, self-built reports across every data source, and automatic delivery on a schedule.
Campaign & workflow builder
Assemble automated sequences, landing pages and forms visually, with live figures at every step.
Data integration & APIs
Built API-first: standard connectors for common systems, open interfaces and webhooks for everything bespoke.
Security & data protection
Consents, access and erasure, logging and fine-grained permissions built in. Operation in Switzerland or in the EU.
Multichannel communication
Email, SMS, push, messenger, chat, web, social media and print products from one system, with a shared history, permission and frequency control.
Email management
The mailbox: a shared inbox with automatic sender and subject recognition, rules, templates and a direct line into your processes.
Headless CMS
Your own content types without a developer, multilingual, with draft and approval, a media library and open delivery to any channel.
Forms
Multi-step forms with conditions, repeatable groups and spam protection, that maintain contacts and start processes directly.
File management
Images and documents managed centrally, with versions, usage evidence, assignment to contacts and downloads you can evaluate.
Tracking & visitor identification
Anonymous visitors become known contacts, with the whole history. Page visits, time on page, devices, origin and clicks, sparing by default and based on consent.
Analytics & performance tracking
Behaviour, campaigns, channels and revenue in one evaluation, with the path from every metric to the individual contact.
Personalisation & dynamic content
Content that adapts to the person, in emails, on pages and in the printed letter, measurable and delivered automatically.
Personalised direct mail
Individual letters on brand, straight from your data, with a personal QR code and measurable impact.
AI assistant
Say what you need: the assistant builds segments, campaigns, emails, dashboards and evaluations, analyses results and explains how to work the system.
MCP interface for AI tools
Your own AI assistants work directly with Caymland M4 through the open MCP standard. With OAuth, unchanged permissions and approval before every change.
Artificial intelligence & machine learning
Interests from real behaviour, similar customers recognised, buying signals with a reason, and the next sensible step. Collected in a compliant way.
Contract management
Contracts managed with the customer, with versions, checklists, automatic deadline reminders and renewal as an automated sequence.
Landing pages
Build campaign pages on brand yourself, mobile-ready, personalised, wired straight into forms and sequences.
QR code generation
Personal QR codes generated automatically, for letters, passes and materials. Whoever scans is recognised, and every scan is measurable.
Brochure ordering
Ordering, picking and dispatch of brochures and materials, with contact assignment, evaluation and follow-up communication.
Social media (Meta publishing)
Plan, publish and promote on Facebook and Instagram. With an editorial calendar, live preview, AI support and audiences built from your own consent-checked segments.
Postcards
Real postcards from your customer data. Designed in the browser, reproduced exactly in print, with address checking and cost limits, printed and delivered by Swiss Post.
And a great deal more
Live chat, vouchers, orders, signals, social ads, passes, kanban and a great deal more. And what is missing comes into being.
Integrations
More possibilities through seamless integration
Connect Caymland M4 to your preferred tools and systems with minimal effort. Over 50 available integrations let you extend the platform flexibly and shape it around your needs — for leaner processes and one central place to manage all customer data.
«The software has a straightforward structure and is very easy to learn after a short introduction. The interface is continually being developed and improved. As a communication tool, Caymland M4 is indispensable for any modern website. With the new and improved CRM features it also works excellently as a document management system for contracts and tasks.»
Questions & answers
Frequently asked questions
What Caymland M4 does in detail — channels, automation and lead scoring.
What features does Caymland M4 offer?
Caymland M4 covers contact management (CRM for B2C and B2B), segmentation and automation, customer journey management, a drag-and-drop campaign and workflow builder, dashboards and reporting, email management, multichannel communication, personalisation and dynamic content, personalised direct mail with QR codes, landing pages and multi-step forms, a headless CMS, file management, analytics and performance tracking, AI- and machine-learning-assisted data preparation, and contract management.
Which channels does Caymland M4 cover?
Email, SMS, landing pages, forms, social media, push and messenger notifications, and print in the form of personalised direct mail with individual QR codes. Digital and analogue channels are orchestrated within the same campaign.
How does marketing automation work in Caymland M4?
Campaigns are modelled in a visual drag-and-drop builder as a flow of triggers, conditions and actions. Triggers can be form submissions, page views, segment changes, purchases, or events delivered from third-party systems through the API. Branches evaluate contact attributes and behavioural data in real time, so each contact takes an individual path through the campaign.
Does Caymland M4 support lead scoring?
Yes. Contacts accumulate points based on their behaviour — page views, email interactions, downloads or form submissions. Scores can be used as a condition in segments and campaigns, to prioritise contacts automatically, hand them to sales, or move them into dedicated journeys.
