Caymland M4 features

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For this, you mainly use AI & machine learning. Interests from real behaviour, similar customers recognised, buying signals with a reason, and the next sensible step. It works well with Contacts, MCP interface and Customer journey.

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Data consistency

Everything in one place.

Addresses from the shop, sign-ups from forms, enquiries from Outlook: Caymland M4 brings them together into one profile per person and company, without duplicates.

This includes Contacts, Integration & APIs, Outlook add-in, Security & data protection, Forms, File management, Tracking, MCP interface and Contract management.

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Enrichment

Understand who is who.

Every click, visit and purchase becomes knowledge: Caymland M4 shows for each contact what they are interested in and why they matter right now.

This includes Segmentation & automation, Dashboards & reporting, Analytics & tracking, AI assistant and AI & machine learning.

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Control

Act at the right moment.

That knowledge decides what happens next: the right message, the right content, the call at the right time. By itself.

This includes Customer journey, Campaign builder, Newsletter, Multichannel, Live chat, Email management (mailbox), Headless CMS, Personalisation, Direct mail, Landing pages, QR codes, Brochure ordering, Social media and Postcards.

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Integrations

Caymland M4 talks to the systems you already have.

informaticaOneSignalShopifyGoogle AnalyticsClearbitInstagramOutlookSmeetzSeeTicketstwilioWooCommerceGmailDeutsche PostDie PostinfobipstcLinkedInXTicketcornerDropboxGoogle Drivediscover.swissFoursquareDigitalOceanGoToAssistferatelmein.toubizopenstackRipe NCCfacebook CArackspaceCloudflareGoToWebinarAmazonS3iContactgototrainingWhatsAppViberTOURISTDATASHOPZoho CRMSAPbmeMicrosoft Dynamics 365connectwisepipedriveSalesforceconsultinformStrapiDrupalTypo3RSSNEOSreCaptchaFullContactswissICTfacebookGoToMeetingEXXASvtigersugarcrmWordPressJoomlapimcoreMomentus EliteUmbrella

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“Instead of standard solutions we get individual approaches that really fit our specific requirements.”

Hanna Kienzler, Hochschwarzwald Tourismus

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Questions & answers

Frequently asked questions

What Caymland M4 does in detail — channels, automation and lead scoring.

01

What features does Caymland M4 offer?

Caymland M4 covers contact management (CRM for B2C and B2B), segmentation and automation, customer journey management, a drag-and-drop campaign and workflow builder, dashboards and reporting, email management, multichannel communication, personalisation and dynamic content, personalised direct mail with QR codes, landing pages and multi-step forms, a headless CMS, file management, analytics and performance tracking, AI- and machine-learning-assisted data preparation, contract management, native workflow automation between systems, brand management for several brands in one system, and one-time delivery of confidential information.

02

Which channels does Caymland M4 cover?

Email, SMS, landing pages, forms, social media, push and messenger notifications, and print in the form of personalised direct mail with individual QR codes. Digital and analogue channels are orchestrated within the same campaign.

03

How does marketing automation work in Caymland M4?

Campaigns are modelled in a visual drag-and-drop builder as a flow of triggers, conditions and actions. Triggers can be form submissions, page views, segment changes, purchases, or events delivered from third-party systems through the API. Branches evaluate contact attributes and behavioural data in real time, so each contact takes an individual path through the campaign.

04

Does Caymland M4 support lead scoring?

Yes. Contacts accumulate points based on their behaviour — page views, email interactions, downloads or form submissions. Scores can be used as a condition in segments and campaigns, to prioritise contacts automatically, hand them to sales, or move them into dedicated journeys.